idResults | Sydney brand strategy experts

eLEARNING PLATFORM

Give retailers 24/7 access to expert product knowledge & the tools for sales success.

A video of Graham Henrickson's career history

WHY CHOOSE idResults?

Unless you had the necessary skill and experience, you’d never attempt to renovate your house without expert assistance or advice. Even if you were capable you would still need the help of registered professionals like plumbers and electricians to complete the job successfully.

So, why would you believe it possible to run a business and solve every challenge without ever seeking advice or help. Yet, this is what many business leaders do, refusing to ask for help; believing it to be a sign of failure. What they fail to understand is no individual has the knowledge, skill and ability to meet every single challenge they face in business. Seeking help is not a sign of weakness or defeat, rather it’s a sign of emotional intelligence, effective reasoning and the ability to think and act objectively.

There is much truth in the saying – ‘It’s lonely at the top’. That’s because many business leaders are increasingly isolated with little or no access to independent advice, alternative thinking or even a second opinion.

Business leaders today face far more complex issues than ever before. The pace of consumer led change, a more diverse workforce, the growing demands of stakeholders and aggressive and unpredictable tactics by competitors; to name a few. Plus, there are the everyday struggles we all face like information overload and keeping up with technology.

So, when Graham Henrickson left the corporate world in July 2008, it was to launch idResults; a consulting firm that would make big-end-of-town expertise affordable for a business of any size.

A highly successful CEO with a reputation for turning businesses around, Graham's experience spans the entire retail supply chain from product development through to store planning & design, sales training and after-sales service. His career path qualifies him as a retail expert, while his achievements for some of the best brands in the world qualify him as an accomplished brand strategist.

idResults gives clients access to Graham’s extensive knowledge and unique skill-set; a combination that allows the Company to punch well above its weight. idResults consistently delivers outcomes that far exceed those of large firms but without the costly overheads. Strategic planning, web strategy & design, consumer & trade marketing as well as strategic brand management are among the Company's key areas of expertise.

From start-ups to well-established businesses; the client base is diverse and includes local as well as global brands, single entities, groups and national chains; on-line as well as traditional bricks and mortar stores.

If your business has reached a crossroad, faces the threat of increased competition or you simply want to improve and grow, then call or email idResults to arrange a confidential discussion.

Web Strategy & Design

Executive Mentoring

A video of the

Company's key areas of expertise

Brand success can be measured by increased efficiency, sales, stockturn and profitability as well as the quality of client engagement. When you improve on brand success, you increase the value of your business. Developing strategies that achieve brand success is what idResults is best known for and what idResults does best.

Successful strategies shouldn't break the bank and nor should they be exclusive to the big-end-of-town. It's a view held by Graham Henrickson and the principle on which his Company was founded. From day one, idResults has delivered on that promise by making big business expertise affordable to businesses of any size.

EXAMPLES OF OUR WORK

While Regional Managing Director for a global brand and Chairman of the Board for a $ multi-million industry association, Graham Henrickson became acutely aware that those from the big-end-of-town had easy access to expert help. But, for a small to medium size business the opposite was true.

So, when he left the corporate world in 2008 it was to establish a management consulting firm that would level the playing field. idResults gives SME's access to the big business expertise they need at a cost they can afford.

Below are a few examples of the Company's work.

FOUNDER & MANAGING DIRECTOR

The Graham Henrickson Story

At 18, Graham Henrickson was convinced by a Myer Store Manager to give up a career in law to work for the national retailer. He became the youngest Sales Manager in Myer history, won Australian Junior Retail Executive of the Year and at 30 he was appointed General Manager for one of the biggest and most successful cosmetic brands in the country.