When it comes to running a business, the owners of hair and beauty salons have it harder than most. That’s because a salon business is at risk before it even starts.
As a Sydney business strategy consulting firm, it's not unusual for us to find different businesses within the same industry that face similar challenges. But while working on a salon project we discovered it wasn't one or two, but a specific set of challenges and they applied to every salon not just a few. New or established, big or small. they all faced the same set of risks. This prompted a broader study of Sydney hair and beauty salons and from this we identified what they were and prepared a critical list. It therefore stood to reason - if you could review a salon against this list and address any gaps, you could mitigate the risks.
However few salon owners know these factors even exist, let alone have the knowledge and skill to address them. Having put everything on the line to start their own business, most are consumed by the day-to-day. Every spare moment is spent ‘doing business’ with little or no time left to consider ‘how they do business’.
Drawing on 30+ years’ experience in strategic planning and with help from industry experts, idResults developed a unique tool and an easy to follow 3 step process to help salon owners protect and fast track their business.
The idResults SALON DIAGNOSTIC provides the means to evaluate a salon and identify it's exposure to these risks. Once this is known, a set of agreed objectives is set and a step-by-step plan is prepared to achieve them. Everyday language ensures its easy to understand and the analysis and plan are provided in a written document so it won’t increase the administrative burden.
The idResults SALON DIAGNOSTIC is suitable for a salon of any size and can then be used again to prepare future strategic plans. As well as immediate results, it will deliver benefits for years to come as an ongoing measure to help protect your salon business from risk.